ISA American Advertising Sign Exhibition
2023 American Advertising Sign Exhibition (ISA), exhibition time: April 12-April 14, 2023, exhibition location: USA-Las Vegas-3950 Las Vegas Blvd. South Las Vegas-Mandalay Bay Conference center, sponsor: American International Sign Association, holding cycle: once a year, exhibition area: 18,000 square meters, exhibitors: 35,000 people, the number of exhibitors and participating brands reached 600.
Since 1947, the American International Sign Association has held the American International Sign Expo (ISA International Sign Expo) alternately in Orlando and Las Vegas every March and April. By 2017, it has been held for 72 consecutive sessions. The exhibition It is the world's oldest professional exhibition on advertising signs, and has now developed into one of the most authoritative exhibitions in the signage and advertising industry in the world.
In addition, the American International Sign Association also regularly holds a number of regional sign industry exhibitions throughout the United States, including the Southern Sign Show, the Southwestern Sign Show, and the Western Sign Show. , and Midwest Sign Show (Midwest Sign Show), etc.
These exhibitions have built a very good platform for communication in the logo and advertising production industry for member units and relevant people in the industry. The exhibition has brought huge business opportunities to manufacturers and professionals of advertising and printing products from all over the world.
At the exhibition, manufacturers and distributors in the advertising signage industry will gather together to show and demonstrate new products, new technologies and innovations leading the advertising signage industry in 2017 to a large number of participants, customers, organizers and audiences. Serve.
ISA Sign Expo is the best way for Chinese signage, outdoor advertising, digital printing equipment materials and display equipment suppliers to enter and develop the US advertising sign market. As the first exhibition company in China to lead Chinese advertising and sign companies to explore overseas markets, our company will continue to organize a large number of advertising companies to go to the United States to participate in this annual industry event.
As the number one developed country in the world, the US's advertising industry also represents the highest level in the world. According to the American Advertising Association, in 2005, the United States accounted for more than half of the world's ad spending. The outdoor advertising market in the United States has reached 5.8 billion US dollars per year. The United States is the fastest growing country in the world's advertising industry. For a long time, the total annual advertising expenses in the United States account for about 50% of the total global advertising expenses. Among the three major advertising statistical indicators of the world's total advertising expenses, per capita advertising expenses, and the ratio of advertising expenses to GNP, the United States ranks first in the world or ranks among the top three in some years. Among the world's 100 largest advertising companies, the United States accounts for nearly half.
The US automobile industry, commercial retail industry, and IT industry spend a relatively high proportion of advertising expenses. Due to the rapid development of business, the business environment in the United States is highly competitive, which drives the demand for advertising. American outdoor advertisements are exquisitely produced, in various forms, have great visual impact, and are very coordinated with the surrounding environment, giving people beautiful enjoyment. The United States has become the fastest growing and most active signage industry demand market in the world!
